Built for Australian electricians

Profit Tracking & Business Intelligence for Electrical Contractors

Know which jobs are profitable, why estimates keep missing, and what to charge for new construction vs service work. Built for Australian electrical businesses.

Free trial · No credit card required · Works with Xero, simPRO, ServiceM8, AroFlo

19%

Average margin electricians achieve on new construction

68%

Electricians who don't know their real margin by job type

$3,100

Average annual profit recovered when electricians fix pricing

Here's what ProfitLens finds in a typical electrical business

This is a real example of the kind of profit leak ProfitLens automatically detects — the job looks fine from the outside, but the numbers tell a different story.

Profit Leak Detected — Switchboard Upgrade

Quoted price

$2,200

Actual cost

$2,890

Loss on job

-$690

Margin

31%

What ProfitLens tells you: This job type consistently runs 22% over labour budget. Adding a 25% labour buffer to future Switchboard Upgrade quotes would recover approximately $4,200/year based on your current volume.

The problems every electrician owner faces

ProfitLens is built specifically around the margin problems that kill electricians' profitability.

New construction jobs blowing out on labour

Rough-in to fit-off rarely goes to plan. Builder delays, scope changes, extra trips — ProfitLens tracks every electrical job's actual labour vs estimate and shows you the real cost of construction work.

Switchboard upgrades underpriced

Material costs and compliance requirements for switchboard jobs change constantly. ProfitLens flags when your switchboard jobs are consistently underperforming and shows you exactly by how much.

Service work margin vs new construction

Most electricians find service/maintenance far more profitable per hour than new construction, but don't have the data to prove it. ProfitLens breaks down profit margin by job type in seconds.

Quote conversion too high — pricing too low

If you're winning more than 70% of quotes, your prices are probably too low. ProfitLens tracks your acceptance rate and flags when it crosses the threshold where a price increase makes sense.

Everything a electrical business needs to grow profitably

Profit margin by job type — see which work pays
Labour overrun detection — per job and per type
Material cost trend alerts — catch price creep early
AI Business Coach — ask questions in plain English
Cash flow timeline — see what's coming and what's overdue
Chase overdue invoices — AI-written payment reminders
What-If Simulator — model price increases before committing
Quote Optimiser — catch underpriced quotes before you send them
Weekly business briefing — every Monday in your inbox
Connects to Xero, simPRO, ServiceM8 and AroFlo

Works with the software electricians already use

X
Xero
S
simPRO
S8
ServiceM8
A
AroFlo
MY
MYOB

Start finding profit leaks in your electrical business today

Free trial — no credit card required. Import your data from Xero, simPRO, ServiceM8 or CSV and see your first insights in under 15 minutes.

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